Privacy Policy

Information on the Collection of Personal Data and Contact Details of the Controller 

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data is all data with which you can be personally identified.
1.2 The controller in charge for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Jan B. Lühn, Franz-Essink-Strasse 15, 48147 Münster, Germany, Phone: +49 (0) 251 2844 691, Mobile: +49 (0) 172 530 3555, jl@janluehn.com
The controller in charge of the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.
1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the controller). You can recognize an encrypted connection by the character string https:// and the lock symbol in your browser line.

Data Collection 

When You Visit Our Website When using our website for information only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called „server log files“). When you visit our website, we collect the following data that is technically necessary for us to display the website to you: – Our visited website – Date and time at the moment of access – Amount of data sent in bytes – Source/reference from which you came to the page – Browser used – Operating system used – IP address used (if applicable: in anonymized form) Data processing is carried out in accordance with Art. 6 (1) point f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files subsequently, if there are any concrete indications of illegal use.

Cookies 

In order to make your visit to our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your terminal and enable us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process specific user information such as browser and location data as well as IP address values according to individual requirements. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie. In some cases, cookies are used to simplify the ordering process by saving settings (e.g. remembering the content of a virtual shopping basket for a later visit to the website). If personal data are also processed by individual cookies set by us, the processing is carried out in accordance with Art. 6 (1) point b GDPR either for the execution of the contract or in accordance with Art. 6 (1) point f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit. We work together with advertising partners who help us to make our website more interesting for you. For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (third-party cookies). You will be informed individually and separately about the use of such cookies and the scope of the information collected in each case within the following sections. Please note that you can set your browser in such a way that you are informed about the setting of cookies and you can decide individually about their acceptance or exclude the acceptance of cookies for certain cases or generally. Each browser differs in the way it manages the cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You will find these for the respective browsers under the following links: Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer… Firefox: https://www.mozilla.org/en-US/privacy/websites/#cookies Google: https://support.google.com/accounts/answer/61416?co=GENIE.Platform%3DDes… Safari: https://support.apple.com/en-gb/guide/safari/manage-cookies-and-website-… Opera: http://help.opera.com/Windows/10.20/en/cookies.html Please note that the functionality of our website may be limited if cookies are not accepted.

We use the following cookies on our site:

  • name: _ga ; domain:

janluehn.com; purpose: Google Analytics; expires:2 years

  • name:_gid ; domain:

janluehn.com; purpose: Google Analytics; expires:1 day

  • name:_gat ; domain:

janluehn.com; purpose:Google Analytics; expires:1 day

  • name: – adaptive_image ; domain:

janluehn.com; purpose:Response Images; expires: Termination of the browser

  • name:has_js ; domain:

janluehn.com; purpose:Serves to carry out batches; Termination of the browser

  1. Contacting 

In the context of contacting us (e.g. via contact form or e-mail), personal data is collected. Which data is collected in the case of a contact form can be seen from the respective contact form. These data are stored and used exclusively for the purpose of responding to your request or for establishing contact and for the associated technical administration. The legal basis for processing data is our legitimate interest in responding to your request in accordance with Art. 6 (1) point f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 (1) point b GDPR. Your data will be deleted after final processing of your enquiry; this is the case if it can be inferred from the circumstances that the facts in question have been finally clarified, provided that there are no legal storage obligations to the contrary.

Use of your data for direct mail

5.1 Registration for our e-mail newsletter
If you subscribe to our e-mail newsletter, we will send you regular information about our offers. Mandatory information for sending the newsletter is your e-mail address alone. The indication of further possible data is voluntary and will be used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure. This means that we will only send you an e-mail newsletter if you have explicitly confirmed to us that you agree to the sending of the newsletter. We will then send you a confirmation e-mail asking you to confirm by clicking on a link that you wish to receive newsletters in the future.
By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. When registering for the newsletter, we will save your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace a possible misuse of your e-mail address at a later date. The data collected by us when registering for the newsletter will be used exclusively for promotional purposes by means of the newsletter. You can cancel the newsletter at any time via the provided link in the newsletter or by sending a message to the person named above. After cancellation, your e-mail address will be deleted immediately in our newsletter distribution, as far as you have not expressly consented to a further use of your data or we reserve the right to further data usage, which is permitted by law and about which we inform you in this statement.

5.2 Newsletter dispatch via MailChimp
The shipping of our e-mail newsletters is via the technical service provider The Rocket Science Group, LLC d / b / a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA (http: //www.mailchimp .com /), to which we pass on your data provided during the newsletter registration. This transfer is made in accordance with Art. 6 para. 1 lit. f DSGVO and serves our legitimate interest in the use of a promotional, secure and user-friendly newsletter system. Please note that your data is usually transmitted to and stored by a MailChimp server in the USA.
MailChimp uses this information for sending and statistical evaluation of the newsletter on our behalf. For the evaluation, the emails sent include so-called web beacons or tracking pixels, which represent one-pixel image files stored on our website. This way you can determine if a newsletter message has been opened and which links have been clicked on. In addition, technical information is collected (e.g., time of retrieval, IP address, browser type and operating system). The data will be collected exclusively pseudonymized and will not be linked to your other personal data, a direct personal reference is excluded. This data is for statistical analysis of newsletter campaigns only. The results of these analyzes can be used to better tailor future newsletters to the interests of the recipient.
If you want to object to the data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.
Furthermore, MailChimp may use this data in accordance with Art. 6 para. 1 lit. f Use DSGVO itself for its own legitimate interest in the needs-based design and optimization of the service as well as for market research purposes, for example, to determine from which countries the recipients come. However, MailChimp does not use the data of our newsletter recipients to write them down or to pass them on to third parties.
To protect your information in the United States, we have entered into a data processing agreement with MailChimp based on the standard contractual clauses of the European Commission to allow the transfer of your personal information to MailChimp. If you are interested, this data processing contract can be viewed at the following Internet address: http://mailchimp.com/legal/forms/data-processing-agreement/.
In addition, MailChimp is certified under the us European privacy protection agreement „Privacy Shield“ and is committed to complying with EU data protection requirements.
You can view the privacy policy of MailChimp here: https://mailchimp.com/legal/privacy/

Online-Marketing 

Google AdWords Conversion Tracking
This website uses the online advertising program „Google AdWords“ and the conversion tracking within the framework of Google AdWords, Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA („Google“). We use the program of Google Adwords to draw attention to our attractive offers with the help of advertising materials (so-called Google Adwords) on external websites. We can determine, in relation to the advertising campaigns data, how successful the individual advertising measures is. We are interested in showing you advertisements that are of interest to you. We want to make our website more interesting for you and to achieve a fair calculation of advertising costs. The conversion tracking cookie is set on a user’s browser, if he clicks on an AdWords ad delivered by Google. Cookies are small text files that are stored on your computer system. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits a certain page of this website and if the cookie has not yet expired, Google and we will be able to recognize that the user clicked on the ad and was forwarded to this page. Each Google AdWords customer gets a different cookie. Thus, cookies cannot be traced via the website of AdWords customers. The information collected by the conversion cookies is used to provide aggregate conversion statistics to AdWords customers who have opted-in for conversion tracking. Customers are informed about the total number of users who clicked on the ad and were forwarded to a conversion tracking tag page. However, they do not get any information enabling them to identify users personally. If you do not want to participate in the tracking program, you can refuse the use of this program by deactivating the Google Conversion Tracking cookie via your Internet browser through the user settings. In this case, you will not be included in the conversion tracking statistics. We use Google Adwords on the basis of our legitimate interest in targeted advertising in accordance with Art. 6 (1) point f GDPR. Google LLC, based in the United States, is certified for the US-European data protection agreement „Privacy Shield“, which guarantees compliance with the data protection level applicable in the EU. For more information about Google’s privacy policy, please visit: https://privacy.google.com/intl/en-GB/take-control.html?categories_activ… You can permanently deactivate cookies for advertising preferences by blocking them via a respective setting of your browser software or by downloading and installing the browser plug-in, available under the following link: https://support.google.com/ads/answer/7395996 Please note that certain functions of this website may not be used or only to a limited extent, if you have deactivated the use of cookies.

Tools and Miscellaneous 

MyFonts Web Fonts Our website uses fonts provided by MyFonts Inc., 600 Unicorn Park Drive, Woburn, MA 01801, USA. When you visit the site, data is also retrieved from a Myfonts server, which at least gives MyFonts knowledge of your IP address. MyFonts learns, among other things, that you have accessed the font on our website, as well as some technical information about your browser, since almost every web browser automatically sends this data to the server with each call. Some browsers allow you to restrict or modify the data sent to the server, but whether this is possible depends on the browser manufacturer. Even if MyFonts only needs the transmitted information, in particular the IP address, to deliver the retrieved content, it is beyond our knowledge and influence whether and to what extent MyFonts also statistically evaluates or stores this information. Further information on data protection at MyFonts can be found at the following link: https://www.myfonts.com/info/terms-and-conditions.

On this website we also use the reCAPTCHA function of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA („Google“). This function is mainly used to distinguish whether an entry is made by a natural person or misused by automatic and automated processing. The service includes the sending of the IP address and possibly other data required by Google for the reCAPTCHA service to Google and is carried out in accordance with Art. 6 (1) point f GDPR on the basis of our legitimate interest in determining the individual willingness of actions on the Internet and avoiding misuse and spam.
Google LLC, based in the United States, is certified for the US-European data protection agreement „Privacy Shield“, which guarantees compliance with the data protection level applicable in the EU.
Further information about Google reCAPTCHA and Google’s privacy policy can be found at: https://policies.google.com/privacy?hl=en-GB

Duration of Storage of Personal Data 

The duration of the storage of personal data is determined by the respective legal retention period (e.g. commercial and tax retention periods). After expiry of this period, the corresponding data will be routinely deleted, provided they are no longer necessary for the performance or initiation of the contract and/or there is no longer any legitimate interest on our part in the further storage.